Posts Tagged Twitter

Twitter appoints new COO and CFO

Twitter has shaken up its executive ranks, appointing a new chief operating officer and chief financial officer.

The company named Ali Rowghani its COO, a new role he quietly announced by changing his Twitter profile.  Twitter also brought in Mike Gupta to fill Rowghani’s former role as CFO.

CEO Dick Costolo confirmed Rowghani and Gupta’s new roles in a congratulatory tweet on Wednesday.

Congratulations to @rowghani on his new role as COO and to @mgupta on his new role as CFO.

— dick costolo (@dickc) December 20, 2012

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Fakebook [Not Facebook]

Image representing Facebook as depicted in Cru...

Image via CrunchBase

We face a debate about social media and our right to be free. Well, all repressive measures clamped by any political system ) on social media can’t be explained or  much less  justified. When a voice is silenced, a choice is born.

You choose alternative means to make yourself heard. When other physical means of resistance are being cracked down on, technology comes in handy. And that is where we come face to face with our extended family Facebook.

Facebook literally changed the face of the world by piecing people together. It makes us free to exchange ideas, to know and to read each other’s minds. This all contributes to the health of a society. Through it we participate, we protest, we demand, we resist. It grants us what we were dying for. Freedom unlimited. So far so good. The trouble erupts when the same platform is used to spread hate, to kill those virtually whom you don’t want to see live actually, to create public disorder for setting your own lands in order.

That makes Mark Zuckerberg, the Facebook founder rue the day, he gave us this incredible mode of idea sharing. And the trouble deepens when we slip in disguised. We become fakes there by turning Facebook into a “Fakebook“. We hide behind pseudonyms and shoot our malice at anyone and anything we want to, and the irony is we get away with it.

We want to throw, we don’t want to be spotted. We kick you in the face, but we don’t show our face. That is not courage, that is hypocrisy at its cheapest, lowest. That is not freedom, that is stink we spread in the name of freedom. And if that is the freedom of expression which defines our relationship with social media, I cast my vote against that freedom.

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Twitter to Offer Photo Filters by End of This Year

Twitter might be getting into the photo-filter business before the end of this year. According to sources, the microblogging service is planning to add a variety of photo filters to its official app, and employees of the company are reportedly already testing the new features.

All Things Digital got a tip that such filters would be released on its app before the end of 2012.

Twitter’s new photo app might offer pictures in a higher resolution than those of Instagram, according to The Next Web.

What do you think about this. Let us know this in comments…

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Facebook, Twitter abuzz with hurricane chatter

The giant weather system barreling up the East Coast is a favorite topic of conversation on social media from Facebook to Twitter. As people post updates to friends and family. It’s clear that discussing natural disasters on social media has become as much a part of the experience as stocking up on bread and batteries. 

 As of early afternoon Monday, the hashtag Sandy had 233,000 photos on Instagram, the mobile photo-sharing service owned by Facebook. 

As they waited for the storm to hit over the weekend, people posted photos of hurricane-preparedness supplies ranging from canned goods to board games and bottles of wine. Empty grocery store shelves where bread should have been also showed up on Facebook and Instagram.

 There are now 10 pictures per second being posted with the hashtag sandy – most are images of people prepping for the storm and images of scenes outdoors, said Instagram CEO Kevin Systorm in an emailed statement. 

 On Twitter,  Federal Emergency Management Agency and New Jersey were among the top trending topics in the United States. Forecasters expected the hurricane’s center to come ashore in southern New Jersey Monday evening. 

 Foursquare CEO Dennis Crowley reminded his more than 53,000 Twitter followers to “ALWAYS BE CHARGING”.

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Twitter testing Stars, Likes

It looks like the Twitter is testing something new. Some Twitter users are reporting that the site is swapping out its signature “Favorite” feature in exchange for a “Like” or “Star” button, according to a report from The Next Web.

The star-shaped “Favorite” button has been used since the site launched in 2008, but in May, the company placed more emphasis on it with the redesign of its tweet layout.

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10 Safety Tips On Twitter

The issue of security your Twitter account is very relevant, since the service began to pick up considerable speed and popularity. Twitter – is not just a microblog, it is a complete marketing tool, which stores the set of confidential information. In the last few years has increased the number of Twitter accounts breakups. It becomes a real problem. That is why on this issue should be paid special attention. In this article, you can see 10 rules that will protect your staying online, allow you talk comfortably and enjoy each new tweet.

1. Do not disclose personal information.

Maybe, it’s one of the most important rules. Do not publish private addresses, telephone numbers, passwords and all, what you consider important and personal. Thus, you tell about yourself all that you want to hide.

One more thing – Geo Tagging. When this function is enabled, the tweets will be published with your place position in that moment. Don’t use it at home.

If you run your twitter account for a limited number of people, you can hide your news feeds.

2. Use private Twitter account.

You can use private twitter account. The idea is that you are limiting the number of people who can read your tweets y yourself. It is suitable for sending personal messages or system data / parameters.

3. Carefully choose the applications that have access to the account.

Check and try not to run the application page. Be sure that you can trust the site or service that requests a password or authorization. Be careful, because this is the most popular way to get the password of your account.

4. Change your passwords every six months.

Better even often. Regularly change your passwords and use different passwords for different services. Use complex and long passwords, which have punctuation marks, numbers, symbols. Such passwords are the most difficult to crack.

5. Do not use unfamiliar links to read Direct Massage.

It is the second most popular way to lure the user into a trap and get a password or personal data.

Many links are specially shortened to mask the original page. But there is a solution.

6. Use the Services to open short links.

There is not a lot of such services, but they will help you in finding a threat. One of the most popular is a plug-in for Firefox LongURL Mobile Expander. For those who do not use Firefox, there are special web-based applications and Unhid Untiny.

7. Block spam and report about it.

Thus, you are not only caution others but also help yourself, because after pressing the «Block spam» you are unlikely to get to the page of this Twitter user again.

8. Do not click on the ads that promise you a lot of followers.

At best, it will only advertising, and at worst, you will lose your account.

9. Use antivirus and firewall.

Though Twitter viruses are not as many as usual Trojans and other “ills”, but still be careful: do not download suspicious files from the network. There are many new clients for Twitter so be careful when you’re setting the next novelty to your computer.

10. Press Log out button when you leave.

Just do not give to the “bad boys” an opportunity to use your twitter account in their treacherous plans. Also, better not to left unattended mobile phones and other equipment, which has access to Twitter.

Author bio: Korah Morrison is a specialist of context advertising, social marketing and copywriter at Essay-Point.com. She writes articles on various topics that deal with internet marketing, web design, branding and business promotion in the internet.

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Facebook cracks down on fake ‘Likes’

Facebook Inc is weeding out fake “Likes” on its social network that are being caused by spammers, malware and black marketeers as it strives to maintain credibility as an advertising platform.

Facebook said the number of Likes, or endorsements by users, on corporate pages is likely to drop by less than 1 per cent, on average, after the crackdown.

“Newly improved automated efforts will remove those Likes gained by malware, compromised accounts, deceived users, or purchased bulk Likes,” Facebook said in a post on its official blog on Friday.

“While we have always had dedicated protections against each of these threats on Facebook, these improved systems have been specifically configured to identify and take action against suspicious Likes,” the post continued.

Thanks to a growing black market, companies can instantly raise their profile on Facebook by purchasing thousands of Likes at a time – a practice that is forbidden by the No. 1 social network, which has 955 million users.

Many of these Likes come from bogus Facebook user accounts rather than genuine users of the social network.

Meanwhile, various spam-like programs on Facebook deceive users into unwittingly liking something when they perform another action, such as clicking to watch a video.

Facebook said the cleanup will benefit both users and companies that maintain pages on the network, by giving a more accurate measurement of fan count and demographics.

Ensuring the integrity of Likes is serious business for Facebook, which depends on advertising revenue from large brands and other businesses. Many of the ad campaigns that companies conduct on Facebook are designed to garner Likes – a sign that their marketing message has resonated with consumers.

“It’s their currency,” said Jeremiah Owyang, a partner at research firm Altimeter Group. “Facebook is playing the Federal Reserve, to take the counterfeit currency off the market to ensure that there’s quality in the marketplace.”
The problem is not unique to Facebook, say analysts, who note that Twitter and Google Inc also grapple with fake accounts, spam and other techniques to game the service.

But for Facebook, the pressure to show that activity on its social network is genuine has grown as concerns have mounted on Wall Street about the company’s long-term profit potential.

Shares of Facebook set a new low on Friday, falling as much as 5.3 per cent to $18.08, after brokerages cut their price targets on the stock. Facebook has lost more than 50 per cent of its market value since its initial public offering in May.

Facebook estimates that 1.5 per cent of its users are “undesirable” accounts set up for purposes that violate its terms of service, according to its most recent 10-Q regulatory filing.

“I think what they’re intending to do is get a handle on it before it gets really out of control,” Brian Blau, an analyst with research firm Gartner, said.

“You can imagine no business wants to pay for advertising to fake accounts.”

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Now, a website that sells ‘FB likes, Twitter followers’

An Australia based social marketing company named getwithsocial, is selling Facebook likes and Twitter followers.

The site created by Mathew Carpenter is one of a growing number of platforms that sell online followers.

Outsourcing websites like Fiverr, Freelancer, Odesk and Elance have long had people posting on them wanting to buy or sell popularity.

According to The Sydney Morning Herald, Carpenter’s site not only sells Facebook likes, but Twitter followers, YouTube views and Digg votes, all of which can be purchased under different packages that vary in the quantity of followers, views or votes required.

For example, if a company wants 50,000 Facebook likes it would pay 3400 dollars.

Similarly, 50,000 YouTube video views costs 590 dollars and the same amount of Twitter followers will set a company back 1750 dollars.

According to the paper, critics of buying likes argue that it’s not worth paying for them as they are often not valuable.

Carpenter, of Newcastle, New South Wales, however, disagrees.

“There are a lot of stigmas attached to buying Facebook likes and Twitter followers etc, and many are simply not true,” he said.

According to the paper, NSW Fair Trading said it was not unlawful to buy or sell social media followers, but it might breach the contractual terms and conditions of using a social network.

Australia’s competition watchdog, the Australian Competition and Consumer Commission, said concerns could arise when an artificial social media fan base was used to influence consumer choice.

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Using Twitter To Build Brand Integrity

Using Twitter To Build Brand Integrity
A company’s ability to humanize itself gives its reputation an endearing appeal to the public. High-ranking executives who take time to interact with ground-level clients and customers are assets to a company’s marketing and advertising goals.

With the advent of enterprise blogging, companies can now use social media to reach out to their potential customers just by using a social media platform. Twitter is at the forefront of the microblogging trend where people share thoughts and information real-time.

Here are some pointers on how to make the most out of your Twitter account to build a solid relationship with your clients and develop a humanized image of your company:

Be Present and Active For Your Twitter Followers in the UK and around the world

1. Put yourself out there and really share honest, personal information about your company. You are not expected to tweet your own personal issues in your life, but giving your followers real-time updates about company activities will make your business more relatable.

2. Share what you can about yourself. Do not just have an image of being the company head-—how about sending a tweet or two about a funny encounter you had at the mall? Your clients want to know that they are not just reading updates from a company representative who churns out boring updates—-they want to know that there is an actual interesting human being behind your Twitter account.

The CEO of Zappos takes this tip to heart. Not only does he talk to his employees and customers about company issues, but he also shares mundane, amusing things he sees while travelling. Recently, Seth Godin was critiqued for his lack of interaction with his followers. His Twitter is not subscribed to anyone else, and he doesn’t respond to his followers. Godin argues that he lacks the time to reply to his subscribers and maintain an interactive series of tweets on his account.

If you find that you don’t have time to maintain a good Twitter relationship with your customers, get the services of an employee that will do this job for you. It is better for your followers to build a fun relationship with your employee than a boring relationship with busy you.

Be Fast and Fun

Twitter is lauded for its ability to break news stories real-time. The social media is being used to coordinate vast amounts of activities, share information from seminar speakers and government officials’ speeches, and at the same time blast out opinions about these information sources— on real-time or within seconds. Be a fast Twitter user and utilize this sharing speed to your company’s advantage.

And while you’re at it, you may also want to inject a bit of spice into your daily tweets by starting Twitter games. Initiate fun hashtags such as #myfavoritesongofalltime or #theinsecticantstandis and watch as your followers get on this bandwagon. You may also want to include your company name or product in these hashtags so as to generate more popularity both from the trending topics list and the retweets that your account will get.

Don’t Be Afraid To Ask Help

Are you about to name your next product? Try sending a tweet blast to ask for name suggestions from your followers. They will love the fact that you trust them enough to actually value their opinion in your product-naming. Showing your followers that you trust them will encourage them to trust you even more in return. They may even share your products to their own followers by retweeting you. After all, retweeting is the high-tech version of “word of mouth”.

Make Yourself Known in Conferences

Participants of seminars and conferences now have the habit of quoting speakers and sending out tweets about the information these experts are saying. Should you happen to find yourself in a panel or conference, use this opportunity to say only tweet-worthy statements. However, this route to popularity is a double-edged sword—-should you so much as say one senseless thought, the whole world will immediately know about it, too.

Make Use of Tools to Track Your Progress

The following tools will help you know more about your followers’ activities and other relevant statistics:

TweetStats – produces multi-colored graphs on hourly and daily tweets, people being replied to the most, monthly Twitter use, and exposure of autobots.
Tweet Clouds – gives information about the topics being talked about the most by a Twitter user.
Intwition – gives a list of the current and future popular links on Twitter.
Twitterverse – produces information about the most-talked about topic of your users for the day.

Twitter is a very powerful tool to establish rapport with your employees and customers. When all the factors above are put into strategic use, you will find your brand rising in popularity and credibility in no time.

This article was provided by Steve at buyfollowerstwitter.co.uk, a UK based Twitter marketing agency.

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Twitter co-founders create online publishing site

SAN FRANCISCO: A website launched by Twitter co-founders as a publishing platform for stories, memories and news was open Wednesday to members of the hit one-to-many text messaging service.

A preview version of Medium.com, launched by Biz Stone and Evan Williams, was live with collections such as “This Happened to Me” stories and “When I Was a Kid” pictures.

“We’re rethinking publishing and building a new platform from scratch,” Williams said in a message on the site. “Lots of services have successfully lowered the bar for sharing information, but there’s been less progress toward raising the quality of what’s produced.”

“While it’s great that you can be a one-person media company, it’d be even better if there were more ways you could work with others.”

Stone and Williams are building the platform through their Obvious Corporation, an enterprise named for the notion that many great ideas seem “obvious” in retrospect.

“We believe publishing, and media much more broadly, is important… It’s easy to forget this given how much pointless and destructive media is in the world,” Williams said.

“But there’s also more great stuff than ever before — and we haven’t even scratched the surface of what our smart devices and our networks that connect most of the planet might enable.”

Reading Medium posts was open to anyone with a Twitter account, but posting was initially limited to an invitation-only group that Williams promised would expand rapidly to include those who register.

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